Customer service is all about what we can do to enhance the customer experience in our store. We want to provide an experience that builds loyalty.  This is a great way to differentiate ourselves from the competition. This is truly the reason why i opened the store - to provide personal service you just don’t get anywhere else.

We cannot possibly carry every product a customer desires, so we do a lot of special orders for customers. On one order, we went beyond even our own expectations. 

Anthony strolled into the store one Saturday looking a bit defeated.  He was looking for a Hello Kitty golf headcover for his girlfriend. I scoured my catalogs and knew i couldn’t come up with that one.  I looked on Ebay and found a couple of auctions with the exact product he wanted.  Even though i wanted his business, i gave him the choice - Go home and order it from Ebay or i can do it for him.  He told me to do it for him. I ordered it, charged him the same amount as the Ebay auction and was delivered 10 days later straight from Japan. 

 I didn’t make a dime on the transaction, but hopefully scored some brownie points with the customer and hopefully he’ll come back and bring his girlfriend in to shop. 

Thanks Anthony!

I encounter a lot of women who don’t play golf with their husbands. I don’t get that. My husband is WHY I play golf. These are the top ten reasons why I play golf with my husband…

10  He tells me I look nice.
9    He doesn’t coach me
8    He says “good shot” even when it isn’t
7    He doesn’t wear knickers
6    He fishes my ball out of the water
5    He fishes my ball out of the woods.
4    He tosses my ball into the fairway from a bad lie when I’m not looking
3    He carries my bag
2    I can out-drive him.
1    It beats staying home watching multiple seasons of Nip/Tuck.

The weather is getting nicer and with 80 degree days approaching fast, we’re not golfing with 6 layers and handwarmers to keep us warm. Leagues are starting and a lot of women are getting nervous about the first swing of the season.  What most people aren’t thinking about right now is what’s in their bag.  It’s time to take inventory of your game and see where improvements can be made.

Your swing – it may not be part of your bag, but it’s your game!  Go to the driving range and take a few swings with each club to work out all the kinks.  Too many of those?  Take a lesson to get back the basics of your setup.

Your golf bag – take inventory.  I find at least $30 in change and small bills at the beginning of the season!  Take everything out and see what you have or don’t have – balls, tees, markers, all the basics, and stock up or replace.  Take your gloves and throw the used ones in the garbage.  Stiff leather won’t keep its grip on the club - Ever.   Take all your towels and wash them – keep at least 2 on your bag.  As for all that spare change – buy a cute little accessory bag to store it all – you’re gonna need it to buy rounds for the hole in one you’ll get this year.

Shoes – check your spikes. If you never replaced them last year, replace them now and buy a couple extra sets of spikes.  If you play a few times a week, you should be replacing those spikes monthly. If not, you’re probably getting some slippage when you swing.  Can’t get the spikes out? Hot Hot water works wonders.

Stop in on Saturday, bring a friend and we’ll help you take a few strokes off your game.  Free lessons, free club fitting, chat about basic rules & etiquette, and fine tune your game by bringing in your bag - we’ll help you find all that spare change.

Welcome to Lisa’s blog. There are so many golf blogs out there, I wanted to make sure mine was different. So, I’ll not write about the do’s and don’ts of golf nor who I’m following in the PGA or LPGA. There are plenty of people out there who do great justice to those topics. I’ll write about what’s new in the store, my golf game, and interactions with my customers. To most people, golf is a game of competition between partners or with themselves. For me it’s much more than that. I’ll write about how golf inspires me and how it creates fun and balance in my life. Stay tuned…